Monday, February 13, 2017

BEAN BOOZLED CHALLENGE: Albion College


BEAN BOOZLED CHALLENGE: Albion College


Our idea for the video project is to have a taste test of the popular Jelly Belly Bean Boozled jellybean challenge flavors. The idea of Bean Boozled is that there are a lot of tasty flavors but some really nasty ones unassumingly mixed in. There's even an exciting new fourth edition that was unveiled just in time for our video!


There are quite a few videos of the Bean Boozled challenge on Youtube, like this one, that were our inspiration. The video will be either people going through one by one and eating the jellybeans from the little pack –or- we might splurge on the Bean Boozled option with a flavor roulette built in. TBD, there's too many options to choose yet. Even though Bean Boozled hasn't been an internet fad in the past year or so, we think it's a simple and entertaining idea that people will remember and want to watch. 

The content we think will be the most successful is choosing people who will have genuine and entertaining reactions when they pull out a gross jellybean flavor. BuzzFeed has tons of these types of reaction videos that all of our group members find entertaining so we think an Albion-specific version of one of them will be popular. Reaction videos aren’t funny if the people reacting aren’t charismatic or outspoken, so we are hopeful that our participants will be.

We're choosing participants who will appeal to many audiences, including two faculty members from a few departments, two prominent female students, a pair of male students, and lastly bringing in two people from the Albion community. We think choosing a variety of participants will help us gain views because we will have interest and shares from the sorority/fraternity groups, athletics, and from the Albion College official accounts and organizations in the community. 

We're excited to see everyone's reactions to Stinky Socks jellybeans... and grateful that we don't have to eat them ourselves. 

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